Amazon.com, Inc. AMZN
Strong Consumer Tech sector · E-commerce and the world's biggest cloud (AWS) — AWS and ads fund everything else.
Amazon.com, Inc. (AMZN) is an established Consumer Tech company, graded Strong on FrontierLab's evidence-based quality rubric (data as of 2026-08-21). Revenue grew 15.8% year-over-year at a 50.8% gross margin. Gross-profits-to-assets is 0.36; Rule of 40 is 27.9. Net share issuance 0.9% YoY (flat share count). 1 risk flag is noted below. Analyst mix: 70 buy / 5 hold / 0 sell.
These sentences are generated from the day's data by deterministic templates.
Key quality signals
| Revenue growth (YoY) | 15.8% |
|---|---|
| Gross margin | 50.8% |
| Gross profits / assets | 0.36 |
| Rule of 40 | 27.9 |
| Net margin | 12.1% |
| Cash runway (months) | — |
| PEG | 0.2 |
| Price / sales | 3.6 |
Quality checklist
Each line is one quality test behind the grade — ✓ passed · ~ borderline · ✗ failed. Hover a metric in the tables below for what it means.
- ~ Revenue growth — 15.8% (pass ≥ 20%)
- ✓ Gross profits / assets — 0.36 (pass ≥ 0.33)
- · Rule of 40 — 27.9 (context — graded for software only)
- ✓ Gross margin — 50.8% (pass ≥ 38% · Consumer Tech)
- ✓ Cash generation
- ✓ Share dilution — 0.9%
- ✓ Competitive moat — Wide
- ✓ Market size (TAM) — Large
Grade history
Graded Strong since 2026-06-10 — no grade changes recorded yet.
How have Strong-graded names performed?
The forward returns of all Strong-graded names since each grade was recorded — the bucket this name currently sits in, not a forecast of this individual stock.
| Window | Forward record vs the S&P | Median |
|---|---|---|
| ~1 month | 59% of Strong-graded names beat the S&P over 21 sessions (95% CI 41–74%, N=29). | Median excess vs the S&P was +4.2%. |
| ~3 months | building — 13 more sessions needed | |
| ~6 months | building — 76 more sessions needed | |
How have this name's flags scored?
| Flag | N | Mean excess vs S&P |
|---|---|---|
| Parabolic one-day spike (+15%) in the last month — extreme single-day moves tend to mean-revert. | sample still too small to report (need ≥ 8) | |
These per-flag figures are observational — a flag firing is not a randomized assignment, so any edge can reflect what kind of names trip a flag, not the flag itself. Descriptive, not causal.
Scope: these are forward returns vs the S&P among names still covered at each horizon's end, within the curated universe — not a survivorship-clean whole-market backtest. Names later dropped from coverage are counted as attrition (not hidden), and single-session moves beyond ±300% are treated as split/data artifacts and excluded. How this is measured → · Full track record →
How it compares
Coarse same-sector, same-stage context — not a percentile or rank. GP/A is graded on its absolute level, not position.
Fundamentals
| Market cap | $2.80T |
|---|---|
| Stage | Established |
| Share issuance (YoY) | 0.9% · flat share count |
| Moat | Wide |
| TAM | LARGE |
| P/E (trailing) | 20.9 |
| EPS (trailing) | $12.43 |
| Burn multiple | — |
| Gross-margin trend (pts) | 1.2 |
| Cash / assets | 0.11 |
| Accruals (%) | -2.9% |
| Net debt / EBITDA | 0.6 |
| Statements as of | Q2 FY2026 · filed 2026-07-31 |
Momentum context — describes the past, not a signal
Low reached Feb 13, 2026 · high reached Aug 3, 2026 — by daily close.
| Price | $260.11 (as of 2026-08-20) |
|---|---|
| Last session move | — |
| % off 52-wk high | -9.4% |
| RSI (14) | 51 |
| Relative volume | 0.6× |
Risk flags
Insider activity (90 days)
| Cluster buyers | 0 |
|---|---|
| Sellers | 2 |
Insider selling is routine diversification, not a bearish signal.
Analyst mix
| Strong buy | 21 |
|---|---|
| Buy | 49 |
| Hold | 5 |
| Sell | 0 |
| Strong sell | 0 |
Ratings are context, not a price target. "Momentum" = how the mix changed over recent weeks, not a forecast.
AI take — daily, AI-generated
AI leans positive
Exceptional fundamentals with 15.8% growth, 50.8% gross margin, and a PEG of 0.2 (deeply undervalued on growth basis); flat dilution and strong profitability metrics support confidence.
Generated by an AI model from the day's news — an opinion for context only. Not financial advice, not a recommendation, and not a price target.
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Data as of 2026-08-21 08:12 (end-of-day). How grades are computed →